One of the features I thought would be interesting from using Jekyll is “smart” typography, which comes from the SmartyPants spec implemented as an extension in the RedCarpet markdown parser, as noted in Jekyll docs.
To give some examples, that would mean turning text like this:
That’s true that it’s really the parser that should support this – there would probably still need to be an option in Zola proper for enabling/disabling that support, though. I’m guessing that you’re open to adding it if and when support actually happens?